Have you ever tried to re-size a logo design and noticed how it starts to look blurred or jagged? That’s because the image file that you’re using is a rasterized file and not a vector logo deisgn file. A raster file is one which has a defined set of pixels and data and when en-largening it, your basically stretching those pixels out of shape. This distorts the logo design making it look cheap and unprofessional and thats why we use vector software to produce our logo designs.
Archives for June 2011
We’re a graphic design agency in Essex and designing business cards is a pretty regular thing for us. The one question we commonly get asked is “What to put on a business card?”
A business card is a personal introduction to yourself and your business, an advert, a communication document and a reminder of who you are as well as how to get in touch. It sounds straight forward but two factors get into your head and make the whole thing a mountain out of a molehill. The two factors are: