Dead space, also known as white space or negative space is…..just empty space.
Dead space however probably plays one of the most important roles in graphic design.
Quirky usage can give out subliminal messages
Quirky usage can make a picture altogether
Strategic usage can make you the viewer draw your eyes to a position
Clever usage just makes anything including text much more pretty.
All great design and art considers and utilises deadspace. Even if there’s none, that was apart of the design.
Using deadspace in the design of your documents
Just give everything room to breathe.
When it comes to print design (brochure, flyer, stationery) create at most a half page of text for a full page space.
For web design, make everything in small chunks and separate it into sections then give it room to breathe with plenty of padding and margin space.
Make every element a center of focus by giving it enough dead space.