A couple of years back Willows C of E Primary School commissioned me to create a new logo for the school in preparation for its new lease of life.
In 2013 the school was once again making big changes and needed something different to make it stand out from a far. They requested a new school sign to go onto the new building so we got to work to create something unique.
All schools in general want to encourage and personify ambition but Willows seem to be the only ones who follow it up actively through design communication.
Our goal was not to just create a sign but to create one that reinforced the schools brand and identity. A sign that spoke to the children as well as the parents. A sign that really stood out from the crowd without being outrageous. It is a primary school after-all so we wanted it to be fun!
Our brief was this wall:
Our outcome was this design:
The final rendering:
To follow up we also created another school sign for the front gate which has now been installed in 2014.
We’ve learn’t that the sign has resulted in great awareness for the school.