I previously discussed “expanding your branding – for non-believers” but the proof is in the pudding or in this case the chicken.
Do you eat at Nandos?
Do you remember the logo? As far as logos go it’s not the most aesthetically pleasing and neither does it play to our state of hunger but it is welcoming and original. The black cockerel originates from a Portuguese myth and communication wise its says it all as an identity….